The Ultimate Guide to Recovering Your Lost Social Share Counts

Have you been racking your brains wondering how to regain access to your lost social share counts? Content creators and bloggers work tirelessly to promote their content on a global scale in order to gain credibility and authenticity in the eyes of the readers. The sharing of content acts as a powerful ‘social’ proof that adds to the legitimacy of your content and signals the readers that your content is share-worthy.

What if you have already gathered a huge number of social shares but want to switch from a naked domain to HTTPS? You may have heard of the emphasis Google is placing on websites to obtain an SSL certificate, and so, in order to prevent any penalties you may have decided to switch to HTTPS. Unfortunately, the sad reality here is that as soon as you alter your domain or add HTTPS to your website URL, all your share counts will be lost. This happens because social media tracks the share counts against a particular URL, and there is no way you can convey the information that the old URL and the new one is essentially the same.

Thankfully, there is a WordPress plugin that will regain access to all your lost social share counts – whether they are on Pinterest or LinkedIn! This new fantastic plugin is called the Social Warfare, and it helps you permanently bring back your share counts if you have changed your domain, permalink structures, connection protocols, URL prefixes, or used subdomains.

This step-by-step guide will help you navigate your way through this awesome tool, allowing you to bring back your lost social share counts once and for all.

Once you have installed an active license for Social Warfare in your WordPress, you need to do the following:

Step 1- Go to the Share Recovery Settings Page.

Once you have entered into the settings page, click onto the ‘Share Recovery’ tab and turn the ‘Active Share Count Recovery’ feature on.

Step 2 – Select the option ‘Previous URL Format’

Once you’ve clicked on this section, a drop down menu will appear. This is where you will tell the Social Warfare what permalink structure you’ve used previously. If you have not changed your permalink structure, then select ‘Unchanged’ from the dropdown menu.

You will have to choose from the following options:

  • Unchanged: When the previous and current formats have remained unchanged.
  • Plain:
  • Day and Name:
  • Month and Name:
  • Numeric:
  • Post Name:
  • Custom: When the previous structure does not fit into the above-mentioned formats.

Step 3 – Select the option ‘Previous Connection Protocol’

P.S – This step is for those who have switched their site from HTTP to HTTPS (or the other way round) and have altered their SSL/TLS. Also, it is important to note that if you haven’t changed your HTTPS or HTTP structure, then make sure you’ve selected ‘Unchanged’ option in the previous step.

Select the option that refers to your previous version, not the current one. For instance, if your site used to be HTTP and has now switched to HTTPS, you will select HTTP from this list. This information allows the plugin to understand the format you have used previously.

Step 4 – Select the Prefix of your Previous Domain.

If your website used to be and you’ve switched to, you can use this option to recover your lost shares. It is important to note that if your previous domain prefix format has remained unchanged, you will have to select ‘Unchanged’ and go directly to the next step.

Once you have clicked on your previous domain prefix structure, Social Warfare will evaluate the counts for the previous as well as the current version.

Step 5 – Type in your Subdomain

If you have used a subdomain for your current site but not for the previous one, you can enter the subdomain into this particular field, and we can then get back to it when checking the total share counts.

Step 6 – Enter your previous domain

If you have altered your domains in the past, enter your previous and current domains into the fields that have been provided. Make sure to exclude http/https or and is all you need.

Step 7 – Utilize the Debug Tool in Order to Confirm the Right Pattern

If you want to make sure that the share recovery tool has been set up appropriately , you can use this string – ?swp_cache=rebuild&swp_recovery_debug=true on the new link to see which other permalink is being chased. For instance, you can check and see which URLs are appearing at the top. If it displays the same URL that you want to track, then the tool is working perfectly fine.

Please make sure that you keep share recovery activated on your site in order to make sure Social Warfare continues to the add the counts together. If you fail to do so, the share count number that will be calculated and displayed later on will not be accurate.